UFC to ditch pay-per-view model as part of $7.7B media rights deal with Paramount
TKO Group Holdings announced on Monday morning that UFC and Paramount agreed to an exclusive rights deal valued at more than $7 billion.
NFL, ESPN reach major media deal as 2025 regular season looms: report
The NFL and ESPN reportedly have struck a monumental deal to allow ESPN to have access to the organization's key programming in exchange for equity stake in the sports network.
Scottie Scheffler wins Open Championship: How much did he earn?
PGA Tour star Scottie Scheffler added the Claret Jug to his mantel on Sunday as he won the Open Championship handily at Royal Portrush in Northern Ireland.
AEW stars Adam Copeland, Jay Reso open up about new Pure Plank idea, board's success
All Elite Wrestling stars Adam Copeland and Jay Reso touted the successes they've seen with Pure Plank and dish on ideas for new concepts.
WWE partners with Maybelline New York ahead of historic premium live event
WWE announced on Thursday that Maybelline New York will be its first official cosmetics partner as the company gets set to host the all-female premium live event Evolution.
WWE Night of Champions in Saudi Arabia hits viewership milestone
WWE hit a viewership milestone as it held the Night of Champions premium live event in Riyadh, Saudi Arabia, over the weekend. John Cena retained his title.
Tisha Alyn aims to 'create a new era of women's golf' with her brand
Influencer Tisha Alyn is taking on a big challenge of changing women's golf for the better — from tackling dress codes to adding tee holders to hats.
WWE, Slim Jim renew partnership with new components ahead of major events
WWE and Slim Jim announced the renewal of their partnership and expanded it to feature the meat snack's logo in the ring on Monday nights.
Valvoline Global becomes official FIFA World Cup supporter
Valvoline Global announced on Thursday till be an official supporter of the 2026 FIFA World Cup as the event is set to be played cross three countries.