Five Iron Golf launches real-money tournaments with nationwide simulator competition
Five Iron Golf unveiled a new tournament platform featuring cash-prize simulator competitions, live leaderboards and multiple formats for golfers nationwide.
Fanatics, American Express announce partnership where card users can further expand their sports fandom
Fanatics and American Express announced a new partnership on Wednesday that allows Amex cardholders to engage more deeply with their sports fandom while earning Fanatics rewards.
FIFA, Fanatics join forces in major partnership for official trading cards, collectibles
FIFA partnered with Fanatics for an exclusive collectibles deal that includes trading cards, debut patches and digital items, ending its decades-long relationship with Panini.
NFL star teams up with Lids' World Cup campaign to give fans chance to represent home nations in style
Jameis Winston is emphasizing style and cultural identity during the World Cup after Lids rolled out its “Wear Many Caps" campaign celebrating fans and global soccer pride.
UFC, Bud Light team up to make already highly anticipated summer of fights that much better: 'A fan delight'
UFC unveiled its Bud Light Summer Series, beginning in Newark and expanding nationwide, setting the stage for one of the promotion’s biggest summers ever.
'Modern solution for selling tee times' looks to ease booking challenges for golfers
Golf District is bringing a modern solution for selling tee times to market, helping golfers offload unused reservations and reducing lost revenue for courses.
Golf attire brand partners with Kelce brothers' Garage Beer ahead of Masters Tournament
Garage Beer teamed up with Malbon Golf for a Masters week activation, bringing light beer, style and community-driven experiences to modern golf culture.
NFL star Caleb Williams at odds with NBA Hall of Famer over nickname trademarks: 'Already got one Iceman'
Chicago Bears quarterback Caleb Williams and Basketball Hall of Famer George Gervin are in a trademark dispute over the "Iceman" nickname, which Gervin claims he has used since 1979.
Wunderfan app rewards sports fans for watching, attending games and engaging with their favorite teams
Sports loyalty app Wunderfan rewards fans for their passion, offering points for watching games, buying tickets and joining sports discussions.









