Scott Thompson

USAA and the NFL announced that their long-standing partnership will continue through the 2025 season and beyond, focused on honoring and impacting the military community.

Los Angeles Dodgers star Mookie Betts collaborated with Corona on an innovative audio experience combining ballpark intensity with relaxing beach vibes.

The Fanatics ONE rewards program was launched on Tuesday, as the global digital sports giant will now offer exclusive athlete memorabilia, private shopping experiences, much more.

Boston Red Sox star Alex Bregman collaborated with Samuel Adams to create a custom pale ale featuring bright citrus hops and clean finish for baseball fans in his new city.

Mets shortstop Francisco Lindor supported Dairy Queen for its 'Miracle Treat Day' on July 31, which will raise funds for children's hospitals through Blizzard Treat sales nationwide.

University of Miami golf commit Kai Trump partnered with energy drink company Accelerator Active Energy in her first NIL deal alongside Travis Kelce and Livvy Dunne.

NBA superstar Kevin Durant's old luxury Oklahoma City townhouse from his Thunder days is generating buzz with its $35 listing price, though offers expected to be much more.

Bills star Josh Allen gained an investment stake in New Era Cap while creating exclusive caps with Oishei Children's Hospital patients to support his community philanthropy.

Kai Trump partnered with Accelerator Active Energy in her first NIL deal, making a presidential announcement at Trump International Golf Club on Tuesday.