Sports
Business of Golf
Billionaire Ryan Smith discusses rapid rise of NHL's Utah Mammoth after buying franchise
Billionaire Ryan Smith, owner of the NHL's Utah Mammoth, discusses the franchise's explosive growth and the overwhelming fan response since bringing the team to the Beehive State on 'The Claman Countdown.'
Five Iron Golf launches real-money tournaments with nationwide simulator competition
Five Iron Golf unveiled a new tournament platform featuring cash-prize simulator competitions, live leaderboards and multiple formats for golfers nationwide.
Fanatics, American Express announce partnership where card users can further expand their sports fandom
Fanatics and American Express announced a new partnership on Wednesday that allows Amex cardholders to engage more deeply with their sports fandom while earning Fanatics rewards.
Lowe’s celebrates Messi’s last World Cup with a towering 10-foot tribute
Ahead of the 2026 FIFA World Cup, Lowe's "Epically More Messi" campaign is highlighted by a limited-edition, 10-foot inflatable version of Lionel Messi for homes.
Guinness collaborates with Art of Football to deliver jersey exclusive to North America for FIFA World Cup
Ahead of the World Cup, Guinness, the iconic beer brand, collaborated with Art of Football for a limited-edition jersey exclusive to North America as part of a broader campaign.
FIFA fueling beer boom: Anheuser-Busch prepares for World Cup demand
FOX Business correspondent Grady Trimble reports on Anheueser-Busch's preparations for the FIFA World Cup as official beer partner and the surge in alcohol consumption in the host cities on 'Mornings with Maria.'
Shohei Ohtani, Francisco Lindor and the family-oriented strategy that made New Balance a baseball powerhouse
New Balance has built its baseball empire through athlete partnerships with Shohei Ohtani and Francisco Lindor, and it's staying true to its family-run values has played a vital role.
Miller Lite celebrates 2026 FIFA World Cup fans with a limited-edition Matchball that holds a 12-pack
Miller Lite launched a first-of-its-kind MVP Matchball for the 2026 FIFA World Cup, a gold and white ball 1.5 times larger than regulation size that holds a 12-pack of beer.
FIFA, Fanatics join forces in major partnership for official trading cards, collectibles
FIFA partnered with Fanatics for an exclusive collectibles deal that includes trading cards, debut patches and digital items, ending its decades-long relationship with Panini.
NFL star teams up with Lids' World Cup campaign to give fans chance to represent home nations in style
Jameis Winston is emphasizing style and cultural identity during the World Cup after Lids rolled out its “Wear Many Caps" campaign celebrating fans and global soccer pride.
Seahawks Super Bowl hero Derick Hall partners with iconic American brand to promote parenting amid adversity
Seahawks linebacker Derick Hall partners with Huggies to share his story of being born premature at 23 weeks with just a 1% chance of survival.
UFC, Bud Light team up to make already highly anticipated summer of fights that much better: 'A fan delight'
UFC unveiled its Bud Light Summer Series, beginning in Newark and expanding nationwide, setting the stage for one of the promotion’s biggest summers ever.