Feb 28, 2024, 3:59 PM EDT
Adidas is weighing the possibility of a write-off for the outstanding Yeezy inventory the sportswear company still has, according to its latest earnings release.
The first sale of Yeezy inventory brought in $437 million for Adidas. It has been working to sell the apparel it has from its former partnership with Kanye West.
More of the outstanding Yeezy inventory that Adidas is looking to part ways with will soon go on sale. The company said Friday it would put Yeezy products up for purchase in early August.
Adidas, after once cutting ties with Ye, the rapper formerly known as Kanye West and pulling his Yeezy shoes from the market, is now selling them again.
Adidas will no longer object to a trademark application filed by the Black Lives Matter Global Network Foundation for a logo the company had previously claimed would be “confusingly similar."
Adidas has released a new running safety survey that says most women around the world worry about their safety, potential attacks and harassment when they go on runs.
Adidas reportedly confirmed during their quarterly earnings that they will be selling Yeezy products but with a different name following the Kanye 'Ye' West fallout.
Kanye West has terminated his partnership with Gap and is trying to separate his sneaker line from Adidas. The rapper talked about the decision on Good Morning America.
Retailers say Nike and other sneaker companies have delayed deliveries of shoes amid supply-chain issues.
The company argued that it wanted to help remove the stigma around naked breasts, which some people have tied to the "Free the Nipple" campaign.